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filler@godaddy.com
40% of new executives fail within their first 18 months. They don’t fail because they lack competence; they fail because they lack a system. They fall into the "First 100 Days" trap — rushing to execute before they understand the terrain, alienating their teams, and burning political capital on the wrong priorities.
The 100+30 Playbook Course flips the script. It replaces the frantic "fake it ‘til you make it" approach with a field-tested, proven, operational framework for your first months in the new role.
This isn't just theory; it is a practical manual for taking total control of your new role.
Most executives handle their transition reactively... and fail.
Some executives blindly accept the onboarding plan from their new company... and fail.
Either way, day 1, they're not prepared to understand nor contribute and it just gets harder from there.
The 100+30 Playbook is different. It's not just about being longer, it's about what you do with each phase of your personalized transition system - all of which are structured and delivered to you in a practical, applicable package.
Phase 1 — Leadership Reset (Before You Begin)
Why the conventional 100-day approach sets you up to fail — and how the Leadership Triangle (Context, Connection, Clarity) replaces it with a system that actually works.
Phase 2 — Deep Dive: Days –30 to 0 (Forensics)
How to conduct a forensic audit of the business before you walk in the door — so on Day 1, you already know more than most leaders learn in their first three months.
Phase 3 — People First: Days 1 to 30 (Alignment)
How to build a "Human Baseline" of trust through a structured listening tour — mapping allies, potential saboteurs, and the relational capital that makes everything else possible.
Phase 4 — Test, Execute & Build: Days 31 to 100 (Execution)
How to co-create a strategy the team actually owns, sequence your quick wins against your long plays, and build the communication rhythms that make momentum sustainable.
Beyond Day 100 — Integration & Reflection
The transition doesn't end at Day 100. A reflection framework, self-assessment system, and the foundations of your Leadership Operating System — the way you lead, made explicit and repeatable.
A total of 130 days (Day –30 to Day 100) — plus the tools to sustain what you've built.
The Transition Playbook: A Field-Tested System for Mastering Your New Leadership Role
40% of New Executives fail within their first 18 months. Don't Be One of Them.
Included with every tier.

I've successfully built teams and delivered results in 7 companies at a C-suite level, including several CEO roles over the last 25+ years.
Each of these roles also involved moving to another country, meaning I also needed to deal with learning and adjusting to a new country culture, in addition to a new company culture.
I learnt several valuable lessons during this experience, all of which formed the backbone of the 100+30 Playbook.
I've also coached leaders in North America and Europe on using this system to successfully manage their own senior leadership transitions.
It works.

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